
Blogging is a rewarding and exciting hobby, but it is also a challenging one.
There are millions of blogs out there, each one looking to grab a market share. The written word fights for relevance with video content, and the easily digestible video content increasingly wins over. Substance is often sacrificed for shock or clickbait, and making your work stand out from the rest can be a big challenge.
Help is at hand from the most unlikely of places: poker. Poker is in the news quite a bit at the moment; the prestigious World Series of Poker is well underway in Las Vegas, which puts it in the news. You can learn from those top players if you so desire. Putting together a blogging strategy is challenging, but it is very much like a poker game. You are around a table with other bloggers, looking to assemble the best content you can to beat them and win the game, or in this case, the readers. How can you go all-in on your blog and end up coming out the other side, maybe even with a few dollars in your pocket?
By following these simple rules that apply to both poker and content creation, you can make sure your blog is the winner, whatever the subject. Of course, if the subject is poker, that’s even better!
Networking
Networking is a great way to promote your blog, and it is also a key element of success in poker. Poker.org suggests that by befriending successful players, you can bounce ideas off them and maybe even find a lost mojo. The same goes for blogging; if you’re struggling to find a niche, understanding what others do to be successful helps. They don’t even need to be bloggers in your field either; the mechanics of blogging are largely the same, even if the content is not.
Set Goals
Poker is a variable game, one in which minor setbacks happen all of the time. Sometimes, you get dealt a good hand, but someone else gets one better. Those instances are irritations, but if you have a long-term plan for your game, you can absorb them and move on. Cassiescroggins.com explains how blogging is much the same; successful bloggers put a long-term plan in place, which can help motivate them and drive success. If a post doesn’t quite get the engagement you wish, having a long-term goal means it won’t set you back. At the end of the day, your success is not driven by an individual hand in poker nor a single blog on your site.
Be Varied
In poker, your opponents will study you and try to understand your next moves. If you’re predictable and make the same calls each time, then you’ll be easier to beat. Being varied in blogging is also an advantage, but not because people won’t know what to expect; it’s the same theory with a different intent. Being varied in your content will mean you’re engaging, and people are more likely to return and check out what you’re doing. Maybe if all else fails, check out our article ‘Everything You Need to Know About Psychic Reading’ to see if the spirit world knows how best to play your blogging hand – it’s not like many of your competition will be doing that!